Product

Three steps from your data to the driveway.

Sorena reads your Veeva CRM, generates a physician-specific briefing, and delivers it to your rep's phone. On-screen and via voice, in under 30 seconds.

The walkthrough

From data to driveway.

Each layer adds value without adding complexity. Zero change to how reps already use Veeva.

01

Pull.

An authenticated, read-only connection to your Veeva CRM. We pull prescribing history, specialty and affiliation context, competitor activity, and visit history.

  • OAuth 2.0 with service-account scopes
  • Incremental sync every 6 hours · full audit trail
  • Read-only · one-way · no writebacks
  • Data stays in your tenant's region
// Veeva CRM, scheduled sync POST /connect/oauth/token scope: read:hcp read:rx_history sync: incremental · 21,847 records residency: sa-east-1 (São Paulo)
CONNECTED · LAST SYNC 04:02
02

Think.

For each physician on tomorrow's call plan, a segment-aware briefing: what they prescribe, what's changed, and what a rep should lead with.

  • Grounded in specific rows from your data
  • Every claim cited · no hallucinated numbers
  • Segment-aware (high-value, reengage, grow, hold)
  • Cached 24 hours · regenerated on material change
Think layer · physician 142809
Input 847 Rx units · +23% YoY · 3 switches in primary statin last 30d · competitor share +8%
→
Output Lead talking point · Segment: HIGH VALUE · Approach: tolerability data
"Lead with the Q3 trial data on her primary statin. She's switched three patients in the last month, ask what drove the change."
CITES: rx_history.q3_2025 · switch_events.2025-09 · competitor_share.q3
03

Deliver.

On your rep's phone, in the language they work in. Read in the elevator or narrated on the drive. Works offline once the daily plan has synced.

  • Portuguese · Spanish · English, generated natively
  • Voice narration · 2–3 minutes per briefing
  • Offline cache for the day's call plan
  • Deep-links back into Veeva for note-taking
On-screen
30s read
Summary, top 3 talking points, recommended lead.
PT ES EN
Voice
2:14 audio
Narrated in-language. CarPlay ready.
PT ES EN
Try the briefing

Three physicians.
Three briefings.

Click between segments. The phone updates with real prescribing patterns.

Integration architecture

Thin, read-only, auditable.

Sorena sits beside Veeva, not inside it. Nothing writes back.

Your tenant
Veeva CRM Controller · source of truth
↓ OAuth 2.0 · read-only · 6h incremental
Sorena processor
Sync service sa-east-1 · AES-256 at rest
Briefing engine Claude via AWS Bedrock · cited outputs
Voice synthesis Native PT · ES · EN
↓ TLS 1.3 · device-scoped tokens
Rep device
iOS app · iPhone & iPad Offline cache · CarPlay ready
Ready?

One territory or all of them.

Same platform. Start with one country, or phase a multi-country rollout.

Request a demo →